About the Company
Product Adivsory
About the Company
This digital product includes the business model of outdoor clothing manufacturer Maier Sports as a Business Model Canvas. Furthermore, you will be provided with a Value Proposition Canvas for one typical customer segment of the company. You can also find similar business models at Vaude, Schöffel and Jack Wolfskin. Founded in 1938 as Immanuel Maier GmbH, Gerhard Maier took over the management in 1970. He quickly turned his father’s textile business into a well-known clothing manufacturer for the trend sports of the time, skiing and tennis. Outdoor was added later. Today, Maier Sports is an indispensable part of the ski and outdoor industry and has been considered a pants and fit specialist for years. (Source: Company website)
Product Adivsory
Read Access – The PDF file can be viewed with common PDF readers and browsers.
Full Access – The product can be read, printed and edited with common PDF editors.
Commercial Use – Commercial version for enterprise customers: The product is authorized for internal corporate use.
