Mindbody
Business model analysis as a Business Model Canvas and Value Proposition Canvas of the California-based software-as-a-service company Mindbody
This digital product includes the business model of California-based software-as-a-service company Mindbody as a Business Model Canvas. Furthermore, you will be provided with a Value Proposition Canvas for one typical customer segment of the company. You can also find similar business models at Dropbox, Adobe and Fitbit. MINDBODY, Inc. is a San Luis Obispo, California-based software-as-a-service company that provides cloud-based online scheduling and other business management software for the wellness industry. Founded in 2001, the company serves more than 58,000 health and wellness businesses with approximately 35 million customers in more than 130 countries and territories. The company also owns ClassPass. It is majority owned by Vista Equity Partners, a private equity firm. Mindbody was born out of the simple idea that small businesses deserve more time to focus on their customers. (Source: Wikipedia)