Business model analysis as a Business Model Canvas and Value Proposition Canvas of US streaming provider Netflix.
This digital product includes the business model of US streaming provider Netflix as a Business Model Canvas. Furthermore, you will be provided with a Value Proposition Canvas for one typical customer segment of the company. You can also find similar business models at Google, Facebook and Amazon. Netflix, Inc. is a U.S. media company engaged in the paid streaming and production of movies and series. Furthermore, the company was founded by Reed Hastings and Marc Randolph in 1997 in Los Gatos, California. Today’s streaming provider initially operated as an online video store, shipping movies on DVD and Blu-ray to its subscribers. In 2007, Netflix entered the video-on-demand business and made its content available to subscribers via streaming. By March 2020, the media service had offered nearly 3000 movie and television shows for streaming. (Source: Wikipedia)